For a group of students from Sunnyslope High School, Eastmark High School and AZ Teen Homeschool Co-op, a recent December day at ASU Gammage became much more than just a field trip. It became an eye-opening journey into the intricate, behind-the-scenes world of the arts during the national Broadway tour of "Kimberly Akimbo."
Through the ASU Gammage School to Work program, these students got an inside look at the countless roles that keep a theater thriving. From programming and marketing to development and operations, they learned that careers in the arts are as dynamic and varied as the productions themselves.
The day began with a buzz of excitement as the students arrived, ready to trade their school bags for a backstage pass. Michael Reed, senior director of programs and organizational initiatives, set the tone with a warm welcome.
“For over two decades, this program has given students a chance to step into our world. Today, you’re part of the team," Reed told them. "You’ll see what we do every day to bring the magic of theater to life.”
Students were assigned to departments — programming, development, marketing, operations, and audience services — each offering a unique perspective on the unsung heroes of the arts.
In the operations department, the students quickly realized that this job was anything but routine. From filling the stage with sand and water to crafting props like jelly bean candles — creativity and adaptability were key. MirandaFor privacy reasons, students are identified by first name only in this article., a student from Eastmark, was captivated: “This is not a desk job, and I love that! They even make sure their team members feel comfortable, like not assigning heights work to people who aren’t OK with it.” For Miranda, this hands-on problem-solving felt like exactly the kind of job she’d want someday.
Over in marketing, students got a crash course in creativity and strategy. They explored everything from glossy brochures to social media campaigns. Split into teams, they crafted their own social media strategies, using teamwork and innovation to imagine how to promote future productions.
The programming team revealed the behind-the-scenes magic of curating a season. Students watched a video that broke down the selection process, discovering the layers of decision-making that go into booking a show.
In development, students explored the heart of donor relationships. Megan Loponen, ASU Gammage development coordinator, fielded sharp questions like, “What happens if a donor stops giving?” Her response was practical yet empathetic, explaining how they maintain connections through calls, reminders or even just checking in to see if someone’s situation has changed. For the students, it was a glimpse into the blend of personal connection and strategy that fuels this work.
Meanwhile, the audience services group learned that their role is about more than just tickets — it’s about making every guest's experience seamless. They learned about ticketing, what it takes to make the front-of-the-house experience the best possible. Sienna, a student from the Homeschool Co-op, said, “I’m learning so much of this role is problem-solving. It’s really about teamwork and quick thinking.”
After more than an hour immersed in their respective departments, the students reconvened to present their findings. They applauded and supported one another as students from each department group shared their discoveries from the day. Students then had the exciting opportunity to engage with Access ASU, where they received valuable tips and strategies to prepare for college. The session included a Q&A, allowing students to ask questions and access essential resources. The goal is to inspire these students to become future Sun Devils, now equipped with the tools to navigate the journey to higher education.
The day’s highlight was an inspiring session with the company and crew of the national Broadway tour of "Kimberly Akimbo." From set design to managing the complexities of a touring production, each team member shared unique insights into their role. They spoke openly about their favorite moments and the challenges of their work, leaving students inspired, curious and eager to learn more.
“There are so many jobs outside of acting, stage managing and tech that I didn’t even know existed,” said Logan, a student from Eastmark High School. “It gives me hope because I love musical theater, and even if acting doesn’t work out, I know there are so many other opportunities for me to succeed in this field.”
Logan found the experience both grounding and inspiring. "My mom always tells me there are jobs you never see but are so important. Today, I finally understood what she meant."
The day concluded with an unforgettable reward: tickets to see "Kimberly Akimbo" live at ASU Gammage. For many, it was their first time seeing a show at the iconic theater. “I’ve never even heard of this musical until last week, but I’m so excited,” Logan said.
As the curtain rose, it was clear that the ASU Gammage staff who participated in the school-to-work program had done more than just introduce students to careers in the arts — they lit a spark. Whether the students find themselves in careers in marketing, development, operations or center stage, they now have a deeper understanding of the possibilities that await them at the theater.
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